Tuesday, 9 February 2010
Abbey at VALA 2010
VALA 2010, the big Australasian bi-annual conference has just started in the brand new Melbourne Convention Centre. The old one is next door, mothballed and silent, while the new one blushes in red paint and carpet. It reminds me of the Seoul convention centre without the basement city of shops.
Melbourne is putting on a brilliant show. The weather is perfect - albeit a hot 35C. I arrived yesterday. I'm staying at the Hatton. Definitly worth your attention - boutique hotel in South Yarra - a tram ride to the arts precinct and Federation Square.
The video above comes from the opening showcase. Great messages. Will be interesting to hear what the conference audience thinks about them. And, crucially, whose job it is to make them happen?